Five articles for 10th July, 2020

  1. “A moment later, the soft in-out of normal respiration, which I’ve listened to my whole life (mostly without being aware of it, thank God), has been replaced by an unpleasant shloop-shloop-shloop sound. The air I’m taking in is very cold, but it’s air, at least, and I keep breathing it. I don’t want to die, and, as I lie in the helicopter looking out at the bright summer sky, I realize that I am actually lying in death’s doorway. Someone is going to pull me one way or the other pretty soon; it’s mostly out of my hands. All I can do is lie there and listen to my thin, leaky breathing: shloop-shloop-shloop.”
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    Stephen King on his accident from 1999, and getting back to writing. ‘Nuff said.
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  2. “Rather than outright ranking the movies, which would be a truly impossible task, I thought I’d put together a guide that would hopefully help people getting into Ghibli for the first time. This is obviously very subjective, and even then I’m not necessarily putting my favorites toward the top of the list; this is about easing you into the studio’s work and making sure you don’t write it all off after accidentally watching Tales from Earthsea.”
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    Dear reader: if you haven’t experienced (“watched” is a poor word in this context) Studio Ghibli movies, read this article, and then write off the next four or five evenings. At least. And I envy you your discovery!
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  3. “Tetlock established a precise measurement system to track political forecasts made by experts to gauge their accuracy. After twenty years he published the results. The average expert was no more accurate than the proverbial dart-throwing chimp on many questions. Few could beat simple rules like ‘always predict no change’.”
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    A short, but well written summary/review of Superforecasters. Read the book too!
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  4. You may have noticed – but then again, you may have not (and who can blame you), but my sentences tend to be complicated, and full of em dashes. Well, so what of it?
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  5. “Low capital cost is why cloud kitchens with curious names (Bhookemon, for one) are quickly scaling up to deliver the same menu at different pin codes with consistency. Apart from low rentals, the sourcing of ingredients is centralised, the R&D happens at a base kitchen and once a recipe is finalised, it can be easily replicated at different locations.”
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    On the emergence of cloud kitchens in India, and what this might look like a year or so down the line.

Etc: Links for 19th July, 2019

  1. “Almost half of all U.S. rice comes from Arkansas. When a rice farmer who was also a state legislator bought some and tasted it, he decided the label had to be banned. So, during March, Arkansas legislators prohibited the cauliflower rice name from all food labels in the state. Saying that the word rice has to refer to actual rice, the law included a $1000 fine for a “mislabeled” product.”
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    What’s in a name? A rice by any other name, it turns out (forgive the pun), ain’t quite the same thing, legally speaking.
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  2. ““By lowering the barrier to initiate communication, the hidden side effect is that Slack has the quiet capacity to exponentially increase communication overhead. Resulting in much more voluminous, lower quality communication.”In other words, talk is cheap and we’re spending like crazy.”
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    The problem with all these awesome tools that help us communicate better is that they help us communicate better. Folks with GIPE id’s… tried out Hangout Chat on your phone just yet?
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  3. “I kind of have a perfectionist type of mentality. Things kind of irritate me and get more and more irritating over time and it was just really confirmed to me that I couldn’t make it better. So I threw out this problem to the group: “Wouldn’t it be great if customers just gave us a chunk of change at the beginning of the year and we calculated zero for their shipping charges the rest of that year?””
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    The most popular form of the sunk cost fallacy in the world: it’s origins explained. If you’re confused about how this is about the sunk cost fallacy, ask yourself this: how often have you checked the Flipkart app after you became a Prime member?
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  4. “Influencers won’t receive a cut of the sales their posts generate. They will, however, have access to a shared analytics dashboard with robust metrics that the tagged brand can also see. Previously, influencers relied on screenshots and other imperfect methods to communicate engagement numbers with brands, so tying their influence directly to sales was nearly impossible. Having a more streamlined framework and detailed analytics will be incredibly valuable for influencers. “It gives you more leverage when you’re negotiating rates,” says Aimee Song, a fashion influencer.”
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    The evolving economics of Instagram influencers. What do you think will happen next?
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  5. “In his time around Italy, especially in Venice, Ghosh was struck by the fact that the language he heard the most after Italian, is Bengali. He explains, “The people who literally keep Venice going are Bengalis. They are the ones making the pizzas, the hotel beds. They play the accordion even. Bengalis have absolutely become the working class. It is such a striking thing that people don’t seem to notice. The tourists don’t notice. Even the Indians who go there, don’t seem to notice. Venice is like a gigantic stage set. So people only notice the setting. They don’t notice who keeps it going; it is literally the Bengalis.””
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    Just in case you have not read any of Amitav Ghosh’s works, this might get you interested in them. If you are looking for a good place to start, I’d suggest The Hungry Tide.